ARC is your local supplier of steel reinforcing that Australians have trusted for more than 100 years.

The challenge was to understand ARC history and translate it in a design.

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My role:

• Work closely with the creative director

• Organise a content plan

• Develop a flat plan

• Creative research

• Develop design concept

• Client presentation

• Design production and typesetting of the concept chosen

• Finish art